AFP Mission, Vision & Quality Statements

As part of its new long-range strategic plan, A Global Vision for Philanthropy, 2004 - 2006, AFP developed new mission, vision, and quality statements.


Mission Statement

AFP, an association of professionals throughout the world, advances philanthropy by enabling people and organizations to practice ethical and effective fundraising. The core activities through which AFP fulfills this mission include education, training, mentoring, research, credentialing and advocacy.


Vision Statement

Fundraising is viewed as a credible and respected profession for civic betterment throughout the world.


Quality Statement

AFP is committed to excellence in providing the highest quality services and products for our members and other constituents. We are responsive to their needs and strive to exceed expectations.

AFP Code of Ethical Principles and Standards

The Association of Fundraising Professionals (AFP) exists to foster the development and growth of fundraising professionals and the profession, to promote high ethical behavior in the fundraising profession and to preserve and enhance philanthropy and volunteerism.

Every year, AFP International´s members sign the association’s Code of Ethics, which holds them to the profession’s highest standards and a commitment to put the philanthropic mission above personal gains. AFP members do not work just for their organization, they represent the philanthropic trust economy every day.

Read a summary of the AFP Code of Ethical Principles and Standards of Professional Practice.

Donor Bill of Rights, With Guidelines and Standards

The Donor Bill of Rights was created by the Association of Fundraising Professionals (AFP), the Association for Healthcare Philanthropy (AHP), the Council for Advancement and Support of Education (CASE), and the Giving Institute: Leading Consultants to Non-Profits. It outlines the ethical practices donors can expect from the organizations they support. Many AFP members send the Donor Bill of Rights along with thank you letters to their donors and post the Code of Ethics in their workplace.

Read the AFP Donor Bill of Rights.

AFP Member Fair Behavior Policy

Read the AFP Member Fair Behavior Policy

AFP Member Mailing List Policy

Read the AFP Member Mailing List Policy